Inspire and Educate Your Sales Team Using the Oldest and Most Effective Training Method Ever Created – Great Storytelling.
There is nothing more important than keeping your top revenue generators in “The Zone”… that performance arc where their collective selling skills are firing on all cylinders. As a sales manager, your challenge is keeping the performance edge at its highest – all the time! And that can be an ominous task because even though your team has top level skills, the challenge is to continually bring them to the forefront and reinforce them. I know you’d love to get in front of your sales team at the beginning of the week and inspire them like Vince Lombardi would with a great story and a reminder that they have the ability to win the week. But that’s not always possible. Apart from “motivational and educational” speaking being extremely difficult, your reps are most likely in their territories far from your location. Yet, I know that you know, the power of a five-minute weekly starter. This is where you and I can form a perfect partnership because I am an expert motivational storyteller and you are a great team leader. My job is to start each of your reps off on Monday morning with an awesome five-minute story focused on the vast lessons of selling…in the real world…that every business to business sales professional will relate to and remember, and your job will be the other six thousand tasks you have to do to be an effective corporate sales leader.
You’ve Got a Great Sales Force … Let’s Keep Them That Way.
Over the years your company has made significant investments in sales skills training for your people and they are the best of the best in your industry. But skills diminish if they are not constantly reinforced. Look, I’ve done a lot of classroom teaching for sales folks and know how antzy they get about two hours before the end…they just want…no, they need to get back to their territories…it’s where they thrive. And once there, performance pressures kick in and they quickly settle back into “what works” for them. And we both know that with a little bit of in-field learning support, those extra incremental edges could easily eek out. But a support Educational System in the territory? Nearly Impossible.
Peak Performance Comes From Nuances.
Imagine your sales professionals beginning their Monday mornings with a 5 minute sales conversation in their mind between them and a sales master who’s chronicled a series of razor-thin edges that he and countless other seasoned pro’s have experienced in the real world of business to business selling. Not business to business order taking …selling. A great message to start the week, easy to scroll on any device and the right mental stage is set to get going! Many sales managers begin their weeks with a group call and our clients have used their Monday Morning “Beast” as the opening conversational platform to bring focus to the agenda. This 160 story series is perfect for a team of diverse experience sales professionals…from entry level to seasoned pro, each Weekly Sales Beast segment will enlighten, or reinforce, a key learning point familiar in the competitive world of business to business selling. From shipping doors to boardroom doors, front doors to closed doors, hard doors, easy doors, forever doors and surprise doors, I’ve walked through them all. Every one, a lesson. I stopped counting at twenty thousand but everyday I make calls and everyday I learn or relearn something. Most times the lessons are simple and just the smallest of advantage…but incremental advantages add up to edges and edges adds up to compounded performance.
Here’s a Value Proposition You Can Sink Your Teeth Into.
In short, your sales team will get what took me 40 years to accumulate and learn, spread conveniently out over a three year stretch. The “on the surface” value proposition is quite simple actually-the Pricing and Mathematics box explains how you get 160 segments of a professional development program for salespeople for under 2 bucks per person, weekly. Of course, that alone is worth the investment, but there is so much more in the value stack. I’ve brought out some key points to bolster your consideration that go beyond the tangible educational/growth exchange to flush out a fuller value understanding.